Springing into the Semester

Published January 13, 2020

As students make their way back to campus for the spring semester, the C. T. Bauer College of Business will host several events on campus, focusing on professional development, recruitment, course success and more.


Poets&Quants Ranks Bauer BBA Among Top Programs

Published January 10, 2020

The C. T. Bauer College of Business offers one of the top 25 public undergraduate business programs in the U.S., according to a recently released annual ranking compiled by Poets&Quants.


History in the Making

Published January 7, 2020

Six undergraduate students from the C. T. Bauer College of Business at the University of Houston will spend the spring semester interning in Washington, D.C., through the college’s Bauer in D.C. Fellowship Program.


Big Data Plays Big Role in Retail

Published December 12, 2019

C. T. Bauer College of Business Assistant Professor of Marketing Seshadri Tirunillai shares insights from the Retail Thought Leadership Conference at the University of Arkansas in October.


Seshadri Tirunillai

Going Viral

Published December 12, 2019

Assistant Professor of Marketing Seshadri Tirunillai of the C. T. Bauer College of Business sought to document what drives ad sharing on Facebook, LinkedIn, Twitter and Google+.