Bauer Business Focus

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Michael Shannon | April 12, 2013

Published on April 10, 2013

Bauer entrepreneurship senior Michael Shannon stopped by Bauer Business Focus recently to discuss how he and fellow students in the college's Wolff Center for Entrepreneurship are preparing to put their business plans to the test.

On Bauer Business Focus — A conversation on cooking up entrepreneurship with Andrew Schneider, business reporter for KUHF 88.7 FM.

Things will heat up next week for students from the Cyvia and Melvyn Wolff Center for Entrepreneurship at the C. T. Bauer College of Business during Wolffest, a three-day battle of pop-up businesses where they will discover if their entrepreneurship acumen can handle the heat.

Michael Shannon, a senior in the program who is participating in the Wolffest competition, stopped by Bauer Business Focus recently to discuss how he and fellow students are preparing to put their business plans to the test.

“Wolffest is the capstone course for WCE seniors,” Shannon said. “It allows the seniors to sit down and execute the business plan that they’ve been working on. We take a combination of the junior and senior classes and put them to a real test of building a business and operating it as if it was going to be an ongoing business.”

Shannon is serving as CEO of “Big Game Theory,” one of seven Wolffest teams. As he and the rest of the students make their last-minute preparations before the competition, Shannon said he expects a wild ride.

“The three days of Wolffest are the craziest time we have in the semester,” he added. “We’re managing people, we’re managing lines, we’re doing sales and it’s a lot of gamesmanship in getting out there and getting customers to come to your lines. It’s crazy and fun, and it’s the most intense thing we go through in the program.”

Click here to hear the full interview.

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