“Shopping around” is a common strategy when making a new purchase, and asking for discounts can feel empowering instead of uncomfortable.
Bauer Business Focus
Tune in to News 88.7 FM or visit www.houstonpublicmedia.org/bauer to hear Bauer College faculty and business experts sharing research-based insights on business news, trends and issues.
Whether it’s a global pandemic or a change in corporate structure, leadership during uncertain times can make or break a business.
Working from home may sound like a dream, but telework has both benefits and challenges for employees and companies. Professor Steve Werner with the Bauer College of Business at the University of Houston, explains.
COVID-19 has no doubt impacted everything in our world including consumer behavior. Professor Partha Krishnamurthy with the Bauer College of Business at the University of Houston, explains.
Humility may not be commonly associated with leadership, but it is an important aspect of leader character that can give organizations a competitive advantage.
Innovation and new product development is not enough. Organizations need to invest in the training of their sales force and create a culture of innovation to ensure successful commercialization of new products.