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Bauer Professor Ranks No. 1 for Marketing Research

Published February 24, 2015

The doctoral student association from the world’s leading organization for marketing scholarship has recognized a professor from the C. T. Bauer College of Business as one of the United States’ most productive researchers in the field.


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Bauer Fall Commencement Celebrated on Dec. 19

Published December 12, 2014

December not only marks the end of a calendar year, but also marks the culmination of hard work and dedication for students who will celebrate during a commencement ceremony on Dec. 19.


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Bauer Faculty Research Focuses on Marketing Retirement to Employees

Published September 29, 2014

Faculty from the C. T. Bauer College of Business at the University of Houston are examining how organizations position retirement to employees, finding that many companies see it as a human resources issue rather than also a marketing opportunity.