C. T. Bauer College of Business Professor Rex Du has been nominated for the Robert D. Buzzell Marketing Science Institute Best Paper Award for the paper, “Advertising and Brand Attitudes: Evidence from 575 Brands over Five Years,” published in Quantitative Marketing and Economics.
Dean Paul A. Pavlou announces the next phase of the college’s Inclusive Leadership Initiative as a key step toward Bauer’s 2020-25 strategic goal to “set the standard for promoting diversity and inclusion.”
C. T. Bauer College of Business Dean and Cullen Distinguished Chair Professor Paul A. Pavlou is part of an interdisciplinary team of distinguished researchers developing plans for an innovative energy risk tracking project in Texas.
Bauer College will host a virtual information session this Friday for students, faculty and college leadership interested in taking advantage of the opportunities available for learning, networking and collaboration at this fall’s Global Business School Network (GBSN).
The Houston Business Journal has named a faculty member from the C. T. Bauer College of Business among the honorees in the publication’s 2020 “Women Who Mean Business” list.
C. T. Bauer College of Business Dean Paul A. Pavlou recently announced that Professor and Bauer Senior Fellow Yili (Kevin) Hong will serve as Director of PhD Programs.