Assistant Professor Shijie Lu, a C. T. Bauer College of Business researcher who tracks global media streaming habits using quantitative analysis, has co-authored a study that sheds light on implications of the emergence of over-the-top (OTT) media to copyright protection.
COVID-19 has no doubt impacted everything in our world including consumer behavior. Professor Partha Krishnamurthy with the Bauer College of Business at the University of Houston, explains.
The C. T. Bauer College of Business Department of Marketing & Entrepreneurship recently announced two significant honors awarded to faculty members Professor Michael Ahearne and Assistant Professor Seshadri Tirunillai.
New research from the C. T. Bauer College of Business suggests the perception of the intention to do harm to others is by far the biggest factor in determining the severity of the resulting punishment.
Santiago Forero, a doctoral student in the Department of Decision & Information Sciences (DISC) at Bauer, studies emotions and decision making.
Department of Management & Leadership Assistant Professor Ksenia Krylova is the latest Bauer faculty member to be awarded an Alternative Textbook Incentive Program grant, enabling her to offer a low-cost textbook to students.