A life-changing gift destined to help fuel the success of University of Houston C. T. Bauer College of Business entrepreneurship students was recently established and presented for the first time.
The American Marketing Association’s annual research awards are a pinnacle of achievement for marketing scholars in a competitive, rapidly changing field.
This spring, Bauer College’s Wolff Center for Entrepreneurship (WCE) celebrated a graduating class that represented 10 different nationalities of students who each launched a start-up from scratch during their time in the program.
This year, Bauer College celebrates six dedicated faculty members who will retire after decades of contributions to the university through research, teaching and service.
This spring, several Bauer College undergraduates were recognized for graduating with top grade point averages.
Bauer College researchers are known for leadership in the field of selling and sales management. Professor Michael Ahearne and two doctoral alumni were honored this spring for research that answers important questions about sales force productivity.