A group of graduate students from the University of Houston C. T. Bauer College of Business collaborated with a local non-profit agency in the spring to help some of the city’s taxi drivers get their careers in gear.
Marketing Experts Offer Advice, Anecdotes in Classroom Discussion
The key to launching a brand in a lagging economy is to find a product or service that caters to a niche market of loyal customers, marketing experts said in a lively panel
As more students pursue graduate degrees from the University of Houston C. T. Bauer College of Business MBA programs, the college’s Rockwell Career Center has expanded its career counseling services to accommodate the growing number of MBA students and the unique challenges of each program.
In the midst of an economic downturn, challenges such as mergers, acquisitions, reorganizations and technology changes can significantly impact the way a brand is communicated.
In July, the University of Houston Small Business Development Center launched Fusion Fridays, an event series designed for local entrepreneurs that merges education with networking.
Energy company executives, attorneys, state agency representatives and others were among those who attended an executive education session presented by the University of Houston Global Energy Management Institute (UH-GEMI) and Center for Environment, Energy and Natural Resources…