Assistant Professor of Marketing and Entrepreneurship Melanie Rudd is one of the co-authors of “Cultivating Optimism: How to Frame Your Future during a Health Challenge,” forthcoming in the Journal of Consumer Research.
Bauer College Marketing Professor Rex Du’s study, “Quantitative Trendspotting,” was recently named a finalist for the 2017 William F. O’Dell Award, which honors the Journal of Marketing Research article that has made the most significant, long-term contribution.
From a competitive pool of applicants across the country, two undergraduate students from the C. T. Bauer College of Business have been selected to participate in a summer internship program for Google, the tech giant frequently ranked as one of the world’s best employers.
During the May 14 convocation ceremony, the college will recognize outstanding graduates, including 10 master’s students selected as the top in their respective programs.
The C. T. Bauer College of Business will recognize more than 600 graduating students at its Spring 2017 Convocation on May 14, featuring a keynote address from Chairman, President and CEO of Southcross Holdings and Southcross Energy Companies Bruce Williamson (MBA ’95).
Bauer College Dean Latha Ramchand will present today at the AACSB International Conference and Meeting (ICAM) with University of Illinois at Urbana-Champaign College of Business Dean Jeffrey Brown at a session on the future of the MBA.