Positive Outcomes For Health Challenges

Published July 18, 2017

Assistant Professor of Marketing and Entrepreneurship Melanie Rudd is one of the co-authors of “Cultivating Optimism: How to Frame Your Future during a Health Challenge,” forthcoming in the Journal of Consumer Research.


Rex Du

Bauer Researcher Explores Trendspotting

Published July 14, 2017

Bauer College Marketing Professor Rex Du’s study, “Quantitative Trendspotting,” was recently named a finalist for the 2017 William F. O’Dell Award, which honors the Journal of Marketing Research article that has made the most significant, long-term contribution.


Bauer BBAs Plan “BOLD” Summer As Interns for Google

Published May 17, 2017

From a competitive pool of applicants across the country, two undergraduate students from the C. T. Bauer College of Business have been selected to participate in a summer internship program for Google, the tech giant frequently ranked as one of the world’s best employers.


Bauer College Recognizes Outstanding Graduates

Published May 11, 2017

During the May 14 convocation ceremony, the college will recognize outstanding graduates, including 10 master’s students selected as the top in their respective programs.


Bauer College to Honor More Than 600 Grads at May 14 Convocation

Published May 3, 2017

The C. T. Bauer College of Business will recognize more than 600 graduating students at its Spring 2017 Convocation on May 14, featuring a keynote address from Chairman, President and CEO of Southcross Holdings and Southcross Energy Companies Bruce Williamson (MBA ’95).


Bauer College Dean Talks Future of the MBA

Published April 25, 2017

Bauer College Dean Latha Ramchand will present today at the AACSB International Conference and Meeting (ICAM) with University of Illinois at Urbana-Champaign College of Business Dean Jeffrey Brown at a session on the future of the MBA.